Memphis rap icons DJ Paul and Juicy J of Three 6 Mafia are shopping to the cable networks a cooking-show concept they developed with reality-TV producer Adam Briles ("Survivor," "The Contender"). The show's working title: "Cooking Ain't Easy." I found this on the rap and hip-hop magazine SixShot.com, which linked to its sister blog Stone Free (registration required), which linked to a press release at pr.com:
The project was developed around DJ Paul and Juicy J's genuine passion for cooking and entertaining. "Basically, the show is about how cooking ain't easy - and the pressure of our guests turns the heat up," said Juicy J. "We're not just cooking soul food like people might expect - we're cooking Indian food, Italian, Asian, Middle-Eastern food - all different kinds of foods that people wouldn't think we could cook. It's a comedy, it's funny and we love bringing people together for it."This wouldn't be the Three 6 clique's first rodeo in TV, of course. Recall their 2007 MTV reality show "Adventures in Hollyhood."
The multi-platinum selling artists will be hosting a hand picked group of personal friends, fans and celebrity guests in their Hollywood mansion each week. The dinner parties and cooking tutorials that ensue are a raucous comedy of fun, cocktails, gourmet cuisine and brutally honest critiques. "It is a completely fresh approach to a cooking show," said Briles. "You get much of the same take-away information that viewers expect from the genre, but it is served up in such a unique, relatable and funny way that it is just flat out entertaining."